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The real estate industry is hyper competitive, so how do you keep your business in the spotlight and differentiate yourself among a sea of competitors? According to Jay Baer, New York Times Best Selling author, and Erica Campbell Byrum, Director of Social Media for Homes.com and For Rent Media Solutions, the trick is “being useful.”

During the upcoming Secrets of Top Selling Agents webinar “Grow Your Real Estate Business with Help, Not Hype,” you’ll discover why providing “useful consumer information” can connect you with more clients and prospects than ever before. Don’t miss out on the opportunity to learn strategies shared by Baer and Byrum in their new book Youtility for Real Estate, which they feel will change the way you look at marketing. This exciting educational session will be on October 29, 2014 at 1:00 PM ET/10 AM PT, so be sure to register here and watch the video for even more information from Baer and Byrum!