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Social Media Management for Real Estate

Account Set Up and Optimization

Our team of social media experts will set up your social media accounts on multiple platforms. This includes custom graphics and consistent branding across your social media profiles.

Homes.com account setup
Homes.com managed Facebook ads

Engaging Content and Boosted Posts

Our content strategy promotes you as an active local authority. Then we show you how to post your own personal story to build trust with buyers and sellers in the market.

Exclusive Social Media Bootcamp

We empower you to be the best on social media with the tools and advice you need all in one place. The live weekly sessions with our social media experts explore popular topics and answer any questions you have about social media.

Homes.com engaging content and support
Homes.com Social Media Checklist 2021 eBook

Looking to do a little social media DIY?

Download the Social Media Checklist: 6 Steps to Get Social to give your social media strategy a boost.

Social Media Management from Homes.com

I confirm that the contact information I have provided is my information, and I consent to receiving your emails, calls, prerecorded messages, voicemails and texts, which may involve automated means, whether to provide me information or to market your products. Message & data rates may apply. I understand that this consent is not required in order to make a purchase, this consent applies even if I have registered my phone number on the national Do Not Call registry, and I can revoke my consent at any time.

Picking the Right Social Media Sites for Your Real Estate Business

Whether you’re considering opening your first social account or have dabbled in social media for years, it’s important to weigh the cost and benefit of each social network you’re thinking of using. The cost will primarily be in time. Decide how much time you are willing to put into social networking and if the commitment is worth the potential benefits

As you gain experience, you’ll be able to manage your social media accounts more quickly and more efficiently, but it is important not to stretch yourself too thin. It is better to excel at one or two social media platforms than to have a weak presence on five or six platforms. Decide how much time you can dedicate each week, then determine how many social accounts you can handle.

Narrowing your focus can be difficult because there are so many options out there and each social platform engages with its audience in a unique way. For example, Facebook is built around clicks and comments while Twitter requires users to communicate in 140 characters or less. Instagram is all about images, and Snapchat content disappears within 24 hours.

A good place to start is with the platforms you personally use and enjoy already. The learning curve will be shorter and your enthusiasm for the content will help you be more consistent in your efforts.

Creating a social media strategy for real estate doesn’t have to be hard. These five steps to a winning social media strategy will help ensure it isn’t. You can do it and we are here to inform and help.