How to spend your marketing budget (whatever it is) in the coming year.  (Hint: Lot’s of SHIFT Tactic #4 Lead Generation!)  Covers:  **Landing Pages that Convert. **Facebook Ads for Seller Leads – Design, Copy and Call to Action Best Practices. **Past Client Email Marketing that gets listing appointment replies. **Lead Conversion Messages that Work Every Time. **Generating Tons of Buyer Leads that Need to Sell First.