It’s go time. You’ve got a new online lead alert on your phone and the clock is ticking: you have to get them on the line. How do you go from that initial “lead alert” to a serious conversation about buying or selling a home? Chris Smith lays it all out in his new bestselling book, The Conversion Code. This infographic outlines the perfect first minute. Want to catch the whole story? Chris Smith and Homes.com are coming to a city near you. For a list of upcoming cities and dates, visit Secretslive.events.