Homes.com closed out the month of February with record visits share among top real estate websites, according to Hitwise! Homes.com scored the #4 ranking in visits share for the first time EVER this month on February 27, meaning more consumers are visiting Homes.com than nearly any other real estate website!
February traffic traditionally suffers from a drop off in interest after the new year, and so this month saw mostly static rankings, with many websites finding it difficult to gain much traction. Zillow maintained the #3 ranking overall, but saw a 17% increase in visits share, and with a nearly 50% increase in visits share, MSN Real Estate moved up only two spots to #7.
HGTV’s Front Door Real Estate managed to overcome the usual doldrums of Feburary in the first half of the month with a free home giveaway contest that brought in extra traffic, but following the conclusion of the contest mid-month, their traffic quickly dropped back down to pre-contest levels. The boost they enjoyed from the contest, however, was enough to secure them the #4 ranking overall for the month despite low rankings in the last week.
In the past year, Homes.com has seen record traffic gains. For more information about Homes.com’s impressive traffic in 2010, click here!