Lead Management Blog Articles
Getting more leads is only the first step to close more sales. Learn how to work the leads you already have to increase your close rate with the articles and advice below. We’ll cover topics such as CRM management, email marketing, brand marketing, and other ways to nurture your leads and clients to get them ready to buy or sell a home. For more tools and resources to nurture your leads, visit the Homes.com eBook library where you can download free, brandable resources to share with your leads and contacts. SCROLL DOWN TO READ BLOG ARTICLES

Privacy Changes Coming to Facebook Groups
Facebook, one of the largest social media platforms in the world, is one of the best tools you can use as a real estate agent. It offers endless opportunities for you to engage with potential buyers. One of those opportunities, Facebook Groups, enables you to create a...

Free Google for Real Estate eBook Now Available!
Google processes around 70,000 searches per second and over 5.8 billion searches per day, but Google is more than just a search engine. Google offers internet users a large range of tools and services free of charge. Learn how to use Google’s free products to grow,...

Three Ways to Leverage HOAs for Leads
There are nearly endless lead generation strategies that opportunistic real estate agents can use to create new business. One underused strategy is connecting with and leveraging home owners associations (HOAs) in your area. HOAs often have well-established...

7 Ways to Compete With iBuyers
Change is coming. There is a new way for homeowners to sell a home: iBuyer programs. Homeowners can get an instant cash offer over the internet for their house. While this sounds great, it is not without its downsides for both the seller and potentially your business...

Save Time by Recycling Old Content
Creating great content for buyers and sellers can be a time-consuming endeavor. However, once you’ve put in the initial effort, you can rework and repurpose your content in a lot of different ways to get more mileage from it. Try turning several related blog articles...

4 Ways You Can Reach New Leads Faster
It’s 2019 and buyers and sellers expect instant access to the information and services they’re looking for. Your best chance of converting your leads is to reach them in the first five minute window after they call or fill out a request form. There are a lot of ways...

10 Tasks to Cross off Your Summertime Vehicle Maintenance Checklist
Summertime is fun time! Make sure your next road trip is a success by taking care of some essential vehicle maintenance and upkeep before you load your suitcases in the trunk! Here are ten items to inspect or cross off your list before your next trip. 1. Oil change...

Google for Real Estate #9: Google Analytics
You can’t know what works and what doesn’t on your website if you don’t have a way to track your results. Google Analytics is a fairly comprehensive tool you can connect to your website to monitor traffic and other important metrics. What is Google Analytics? The more...

Top 10 Closing Gifts for Your Clients During Hurricane Season
Hurricane season runs from June 1st to November 30th every year, and each year many people are unprepared when a storm heads their way. If you’re tired of buying the same old closing gift or still searching for a gift that really resonates with your buyers and...

How to Blog: What to Write About
Creating and maintaining a blog is a lot of work, but there are still a lot of busy real estate agents who take the time to hash out new content each week. Have you ever wondered why? It’s because of leads. Blog content is an ideal way to work relevant local keywords,...