Lead Generation Blog Articles
Real estate leads are one of the most important components of a successful real estate business, and knowing how and where to get leads can help agents achieve work-life balance, earn more money, and reach business goals more effectively. Find articles with advice on niches, geographic farming, growing your listing inventory and more below. You can also check out our real estate advertising options for brokers and agents to learn how Homes.com can help you get more local leads.
How to Find a Fantastic Niche
Niche marketing is the practice of targeting a group based on a shared trait, need, or interest. This can be anything from single parents to wine lovers, and each month we’ll add a new niche below to help you learn to identify, target, and market to different niches...
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Generating Leads on a Budget
Paid lead sources like Local Connect are an easy and efficient way to fuel your business’s lead funnel, but if you’re just starting out or haven’t found your real estate rhythm yet, you may be on the hunt for some free lead generation strategies. Find free lead...
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How to Grow Your Business with Leads from Instagram
Real estate is more visually-driven than ever before and to be a successful real estate agent, these days you need to know how to utilize all the tools. That is exactly what Marki Lemons-Ryhal explained when she shared her tips and best practices to help your...
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The $14B Social Platform Your Competition Has Overlooked
These days online marketing is about Facebook, Facebook, Facebook, but today, we’re giving credit where credit is due: Pinterest. This social channel made headlines recently when it went public on the stock market with ticker symbol PINS, but that’s not the only...
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[Free eBook] The Homeowner’s Guide to Staging
Staged listings typically sell faster and for a higher price than comparable, unstaged homes, so it makes sense to put some effort into making your listings look, smell, and feel their best. In this new eBook, we share tips and techniques from staging basics such as...
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4 Tips to Create an Effective Facebook Ad Strategy
Creating the best ad strategy for your business is a delicate balancing act between maximizing success and staying within the advertising budget you can afford. That’s what agents Garry Creath and Chris Scott did to maximize their usage of Facebook Ads to benefit...
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How to Use the Goldmine Pipeline to Create a Continuous Lead Source
With more than 20 years of experience as a top-selling real estate agent, Sherri Johnson has been the executive of three top national independent brokerages and is an incredibly successful real estate coach. Over the course of her career,Sherri has been able to...
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[Free Download] 10 Staging Tips to Sell Your Home This Spring
When you stage a home, you should always encourage your sellers to make sure the home is clean, decluttered, and odor free. They should use neutral paint colors on the walls rather than vibrant or bold colors, and ideally, any family photos and highly personal items...
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Choosing the Right Ad Strategy for Your Real Estate Business
There are dozens of ways to advertise and thousands of places to do it. When you drive around town you see other agents on billboards, buses, and benches. They pop up in your Facebook feed and you’re always seeing things they posted on Pinterest or Facebook. Those...
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Using Video to Generate Leads and Trust in a Tough Market
Jonathan Mack started his real estate career seven years ago, not realizing his claim to fame and amazing sales success would come from his real estate videos. He implemented video marketing and social media into his business to stand out in an oversaturated market....
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