Lead Generation Blog Articles
Real estate leads are one of the most important components of a successful real estate business, and knowing how and where to get leads can help agents achieve work-life balance, earn more money, and reach business goals more effectively. Find articles with advice on niches, geographic farming, growing your listing inventory and more below. You can also check out our real estate advertising options for brokers and agents to learn how Homes.com can help you get more local leads. SCROLL DOWN TO READ BLOG ARTICLES

Homes.com’s NAR Special Is Going Virtual!
Each year, agents from across the country gather en masse at the NAR Conference and Expo to learn about the latest news, trends, and technology. This year’s event was slated to take place in New Orleans. However, with the unexpected arrival of COVID-19, the...

What You Should Know About VA Loans
There are close to 18 million veterans living in the United States today. These brave men and women, having served their country honorably have earned VA (Veterans Affairs) benefits for education, life and medical insurance, and VA-backed home loans. As a real estate...

How to Find a Fantastic Niche
Niche marketing is the practice of targeting a group based on a shared trait, need, or interest. This can be anything from single parents to wine lovers, and each month we’ll add a new niche below to help you learn to identify, target, and market to different niches...

10 New Lead Sources to Explore Before New Years
Consistently generating new leads is one of the most important tasks real estate agents must master to be successful. Most experts recommend nurturing at least 3-5 different lead sources to fuel your business. Here are ten lead sources you should explore for the new...

Proven Tactics of Real Estate Super Producers
What does it take to be one of the most successful real estate agents in the country? Joe Sesso, the Executive Director of Sales Marketing for Homes.com delved into the Secrets of Top Selling Agents archives and discovered four common themes that industry titans such...

SEO for Real Estate 101: Link Building
People who don’t know your website’s URL will often search for your name, real estate agents, or homes for sale in your area in order to find the information they seek. If you want to show up in the search results for these people, you have to optimize your website...

5 Things Every Real Estate Website Should Have
There are a lot of elements that must be in place for your real estate website to generate leads. Your SEO needs to be on point. Your site should be easy to use, but above all else, you need to have the right content. Neighborhood Information Most buyers and sellers...

How to Make a Flyer in Google Slides
If you’re looking for ways to add value, reach a larger audience, attract more visitors to your website, or capture more leads, downloadable guides, flyers, and checklists may be the tool you’re looking for. Homes.com has dozens of pre-made resources you can add your...

Rebuilding Your Real Estate Business After COVID-19
No doubt you’ve heard the phrase “new normal” being tossed around when talking about the end of COVID-19. It’s still too early to tell what the new normal will look like, but it’s unlikely that our society will go back to what it was before the pandemic. People will...

New Virtual Tours On Homes.com
Real estate has always been a very face-to-face industry. However, right now the necessity of physical distancing makes taking a “business as usual” approach with your clients impractical and perhaps even unsafe. That’s not to say you should let months or years of...