A New Guide to Facebook Ad Targeting
As the largest social media platform, Facebook offers unique opportunities to connect with potential leads. Unfortunately, due to changes to Facebook's algorithm companies have been finding it more and more difficult to get organic traffic to their Facebook posts....
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Door Knocking – Opening the Door to Your Next FSBO Client
Mastering the art of selling FSBO listings can be quite the challenge. FSBOs, or better known as For Sale By Owners, are homes that are being sold without the assistance of a Realtor®. These can be tricky, but there is one agent who found a way to use FSBOs to build...
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5 Tasks You Could Do in Your “Free Hour” to Win More Business
Daylight Savings Time is coming to an end; though I’ll be sad to see it go, there is a positive side: we’ll all get one extra hour in the day! That's right, once a year we do indeed get more hours in the day. How will you use that hour? If you’re a member of...
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Building Your Value Through Conversation
With over 4 billion internet users, roughly 3 billion users on social media, and a staggering 5 billion mobile users, more people are online than ever before. So businesses should have no trouble reaching incredibly large audiences, right? If that’s the case, then why is organic engagement such a struggle?
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Often Overlooked Benefits of Being the Neighborhood Expert
Everyone knows being seen as the neighborhood expert helps build credibility with leads and clients, but fewer people realize it also builds your reputation among other real estate professionals. This can be of great advantage to your business. When other agents see...
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How to Sell Your Listings Using Video and Social Media
Have you ever wondered what you can do to take your real estate business to the next level? Sue “Pinky” Benson figured out the best option - use videos. Sue “Pinky” Benson is a Realtor® based out of Naples, Florida. When she moved there three years ago, she found that...
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What to Include in Your Neighborhood Pages
Neighborhood pages add keyword-rich content to your website, drawing in potential buyers and sellers, and build your reputation as the neighborhood expert. Find out what to include in neighborhood pages below! Before you start, decide which neighborhoods you want to...
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Listing Videos
Showcasing your listing before an open house is important because it can help potential buyers determine if they should visit the home or not. Buyers usually look at photos, videos, and may even take a virtual tour of the home to see if it is something that they may...
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Advanced Lead Generation: Hosting a Seminar
Do you want to connect with buyers? Sellers? Investors? Find tips and sample outlines below.
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I Have a Great YouTube Ad – Now How do I Get Viewers?
YouTube ads are a powerful, largely untapped source of business in the real estate industry. If you’re ready to step into video advertising, check out our article on making a YouTube video. Once your video is ready, make sure your ad has the best chance to engage with...
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