Blog Client Education

5 Social Media Habits Agents Should Leave Behind in 2020
A new year means letting go of the old to make room for the new. Your social media marketing is no exception! Social media algorithms are placing greater emphasis on personal, meaningful content over vanity metrics like numbers of followers and likes. Make those algorithms work harder for you this year by ditching these five detrimental social media habits.

5 Ways Agents Can Make Their Holiday Social Media Content Shine
The holidays are fast approaching, and with them comes the chaos of packed schedules and constant holiday advertisements for the latest sales and events. With so many messages vying for your audience’s attention, a strong content strategy will help your brand stay...
![[Free Download] 10 Staging Tips to Sell Your Home This Spring](https://marketing.homes.com/wp-content/uploads/2019/02/ebooks-spring-staging-guide-1200x600.jpg)
[Free Download] 10 Staging Tips to Sell Your Home This Spring
When you stage a home, you should always encourage your sellers to make sure the home is clean, decluttered, and odor free. They should use neutral paint colors on the walls rather than vibrant or bold colors, and ideally, any family photos and highly personal items...

5 Social Media Predictions and Goals for Your Business in 2019
Predicting where social media is headed can be tough, however, looking back on the past year can give you a pretty good idea of what to expect. After many years of growth and smooth sailing, it’s no secret that 2018 was challenging for many social media platforms, most notably Facebook. Let’s begin this year on the right foot and check out these five trends that are surely going to dominate social media and marketing in 2019!
![[Infographic] Get Your Home Ready for Fall](https://marketing.homes.com/wp-content/uploads/2018/09/HDC_Fall_Infographic_3159_1-3.jpg)
[Infographic] Get Your Home Ready for Fall
There are a lot of ways you can help yourself and your clients at the same time. One of these is to share valuable information about protecting and maintaining their home. When they see you as a partner who’s got their backs, they’ll trust you and refer others to you...
![[Free Downloadable] 10 Staging Tips to Give Your Listings a Summer Flare](https://marketing.homes.com/wp-content/uploads/2018/07/summer-staging-guide-1200x600-1080x600b.jpg)
[Free Downloadable] 10 Staging Tips to Give Your Listings a Summer Flare
Some principles of staging hold true no matter what time of year a homeowner lists their house. The home should be clean and odor-free. Neutral wall colors are typically better than highly personalized colors. Decluttering, clearing out closets, and removing personal...

Warm Your Leads Up with Free Spring Cleaning Checklists
If you’re looking to stay top of mind or get back in touch with cold leads, then you’re in the right place. These free checklists are perfect to share with leads, clients, and prospects on Facebook, through email, or as a printout. They will show your clients how to...

Get in the Game with Free Tailgate Fever eBook
The biggest game of the year - and the best advertising - is just around the corner! Don’t miss out on your chance to join in the fun and score some new leads. Any time your contacts gather with their friends and family, such as during tailgating, there’s a good...

5 Resources to Reconnect with Your Clients in 2018
The value of a gift isn’t measured in how much it costs. It’s measured in how much it gives to the recipient. Take some time this holiday season to reconnect with your old clients and leads by sending them something they can use! To help you do that, we’ve gone ahead...
![[Infographic] Common American House Types](https://marketing.homes.com/wp-content/uploads/2017/10/HDC_House_Type_Blog_2855_1200x600-1080x600.jpg)
[Infographic] Common American House Types
From the Taj Mahal to the Empire State Building, the world is full of interesting and unique architecture. Climate, culture, and resources have historically shaped the buildings found in specific areas, and that is still largely the case. However, with trains, planes,...
[Free Download] Understanding Your Mortgage
Mortgages are one of the most confusing parts of buying a home. With that in mind, we’ve created this easy-to-understand guide to Understanding Your Mortgage. Download your free copy, add your contact info at the bottom, and share it with your leads, your clients, or...
Get Your Free Summer Resources and Start Connecting with Your Clients Today [FREE DOWNLOAD]
It’s officially summer. Peaceful days of sipping lemonade while lounging by the pool, and quiet evenings watching fireflies from the porch are here! Help your clients start the season off right with these great, free resources! Click the links below to see the fresh,...
[Free Download] Summer Home Buying Guide
It’s summer! The schools are out, the days are long, and buyers are searching for homes. Help your buyers get the home they’ve been dreaming of with the Summer Home Buying Guide. This free, downloadable eBook will help your clients understand the importance of getting...
Free Property Viewing Checklist Your Clients will Love
Buying a house is hard. Your buyers look at dozens of homes online, visit 10-15 in person and struggle to remember which house had the great back deck, which had the really great bathtub, and which had that really awful wallpaper. Help your clients keep their options...
![[Free Download] Get Your Free, Brandable Holiday Handbook and Entertaining Guide Today!](https://marketing.homes.com/wp-content/uploads/2016/12/HDC_Holiday_Guides_2017_2623_1200x600.jpg-1080x600.png)
[Free Download] Get Your Free, Brandable Holiday Handbook and Entertaining Guide Today!
Don’t get caught dashing through the snow searching for the perfect gifts for your leads and contacts at the very last minute—we’ve got you covered! Below you’ll find your link to download the “Home for the Holidays Handbook” and the “Holiday Entertaining Guide.”...
[Downloadable] Get Your Free Brandable Holiday Cookie Sheet Today!
Keep your contacts engaged (and well fed) this holiday season by sharing these delightful, brandable holiday cookie recipes! Just add your contact information to the bottom and share it with your contacts or bake them yourself to bring some joy to your next open...
Help Your Clients Host the Ultimate BBQ or Tailgate Party [Free Download]
Football season is here! It’s time to pull out your gameday jersey, don your lucky socks, and show off your team colors! Help your clients get ready to go all out with their next party with Tailgate Fever: Your Ultimate Tailgating Guide. This eBook is packed with...
![Help Your Clients Host the Ultimate Summer BBQ [FREE DOWNLOAD]](https://marketing.homes.com/wp-content/uploads/2016/05/HDC-Memorial-Day-eBook-Blog-2476-1080x600.jpg)
Help Your Clients Host the Ultimate Summer BBQ [FREE DOWNLOAD]
Summer is fast approaching. Now’s the time to sweep off the deck and pull out the grill for some outdoor fun with family and friends, and Homes.com wants to help! Download the free, Homes.com Red, White & BBQ Entertainment Guide for the tips and tricks your...
![The Ultimate Spring Cleaning Gift for Your Clients [FREE eBook]](https://marketing.homes.com/wp-content/uploads/2016/03/HDC-Spring-eBook-693x514-2407.jpg)
The Ultimate Spring Cleaning Gift for Your Clients [FREE eBook]
Spring is upon us, and we are blooming with excitement! Reconnect with your clients by sharing this ultimate cleaning and organizational resource that is guaranteed to freshen their home. This kit will be a helpful guide as they revamp their space for the new season,...

Get in the Game with Tailgate Fever – FREE Shareable eBook
The long awaited, first weekend in February is finally here! Whether it’s because of the big game, the best commercials, or just a great excuse to throw a fantastic party, this is a time of excitement and fun. Take this opportunity to reconnect with your clients by...

Forget the Holiday Cards…Send Your Clients Something They Can Actually Use.
The holidays are upon us. Time to clean out the fireplace and pull out the good silverware. It’s a time for celebrating with family, friends, and loved ones. It’s also a great time for marketing, and Homes.com wants to help. Below you will find three free, ready-to-go...
![It’s Time to Tailgate! [Free Download]](https://marketing.homes.com/wp-content/uploads/2015/09/Labor-Day-Blog-Image-2266.jpg)
It’s Time to Tailgate! [Free Download]
The summer months are winding down and fall is on the way. As Labor Day approaches, many of your clients will begin focusing on two things, football and barbecues. Combine the two and you get one of the most well-known American events—tailgating. To help your clients...

Add a Spark to Your July 4th Celebration with These Entertainment Ideas!
Use Homes.com’s fourth of July party ideas to help your clients and prospects celebrate America’s birthday and to improve your open houses

2014 Memorial Day Party Ideas for Clients! Download Your FREE Customizable BBQ Entertainment Guide
Fire up the Grill and Fire Up Your Business. Memorial Day Weekend is upon us and your clients and prospects are dusting off their grills for the first big outdoor bash of the season. Homes.com is here to help make planning for a Memorial Day bash, or any other summer...

Help First-Time Buyers Understand the Mortgage Language
Help clients better understand the mortgage language by explaining many of the key terms that they will come across during the process of financing a home
![[eBook] Download the FREE Editable Home for the Holidays Handbook](https://marketing.homes.com/wp-content/uploads/2013/12/Home-for-the-holidays-492x600.jpg)
[eBook] Download the FREE Editable Home for the Holidays Handbook
Looking for something to share with your clients this holiday season? Then Homes.com has just the thing for you! The Home for the Holidays Handbook from Homes.com and ForRent.com provides homeowners with a resource to make the most out of this year’s holiday...

Help Your Clients Celebrate the Holiday Season with A Little Help From Homes.com!
Looking for some cheap and easy ways to get your clients and prospects ready for Thanksgiving? As the fall season swings into full effect, homeowners will be spending more time in their homes preparing for the holidays. Whether it’s hosting get-togethers for family...

Break the Ice with Customizable Consumer Resources
Looking for a way to stay connected with your clients and prospects this fall? Then you’ve come to the right place! Giving families new ways to benefit from their home is probably the best way to stay top of mind, which is why the Homes.com consumer resources are...
[eBook] Download the Editable Inspiring Home Moments Guide
Real estate professionals know that every homeowner is different. Whether it’s a place to grow, unwind, or celebrate everyone has a different reason to call their house a home. On the other hand there is one thing that remains the same, that it’s a place for their...

Stay Cozy with the Homes.com Fall Inspection List
It’s that time of year again, the summer weather is fading and people are starting to break out their favorite old sweatshirts and jeans in preparation for the upcoming cooler temperatures. Unfortunately, many property owners forget how important it is to prepare...

Stay Top of Mind with the Homes.com Tailgate Fever Guide!
As the summer weather continues to cool down, this year’s football fever is only heating up! It’s that time of year again and like any avid football fan, your clients and prospects will be looking for ways to make this season one for the record books! With that in...

Celebrate America’s Birthday with Party Ideas & Recipes From Homes.com
Homes.com is your partner in everything real estate, so naturally we want to assist you in building long lasting relationships and succeed. Now that 4th of July is upon us, new homeowners are probably looking for ways to show off their new home by entertaining guests...
Download the Customizable Ultimate Summer Staycation Guide
Summer may be the busiest time of the year for real estate professionals, but just like families across the country you probably use it as an opportunity to take a vacation and travel the world. But some may decide that their premiere vacation destination is actually...
Keeping Cool with the Homes.com Summer Checklist for the Home
Summer time and the livin’s easy” or at least it should be! The summer season is in full effect and the housing market won’t be the only thing heating up. Help your clients beat the heat and stay top of mind with the customizeable Homes.com Summer Checklist for the...
Memorial Day Party Ideas for Clients! Download Your FREE Customizable BBQ Entertaining Guide
Fire up the Grill and Fire up Your Business! Memorial Day weekend is upon us and your clients and prospects are getting out the grill for the first big outdoor bash of the season. Homes.com is here to help make planning for a Memorial Day bash, or any other summer...

Homes.com House Hunting Checklist
It's "open season" for real estate again and with that comes an influx of homebuyers boldly (or blindly) searching for properties that accommodate their needs. To a homebuyer, searching for homes can be stressful, overwhelming and exhausting - especially for...

Offer your Clients a Friendly Spring Cleaning Guide
Communication is the key with referrals and we have another reason for you to reach out to old and new potential clients this spring. Homes.com and ForRent.com have created a new consumer resource, Spring Into The Dream - Your Ultimate Guide to Cleaning &...

Home Buying Guide – Customized By You, For YOUR Clients!
Homes.com knows all the work that goes into finding new owners for a listing or the new dream home for your newest clients. To make this process easier on you, as well as answer some questions your clients may have, we’d like to encourage you to use our free...

Share this Tailgate Guide for Super Bowl XLVII with Your Clients!
Homes.com created this Tailgate Fever Guide a few months ago, but if you missed it or want to use it again, talk about perfect timing! Super Bowl XLVII is right around the corner. The Baltimore Ravens will take on the San Francisco Forty-Niners on February 3rd in New...
New Holiday Entertainment Guide — Happy Holiday Hosting!
It's that time of year again. Time to put the chestnuts over the open fire and deck the halls! As jolly as the holiday season can be, it can also be a stressful one. From nailing down the right decor to throwing together the perfect dinner, holiday parties can be a...
[Infographic]: Everyone’s Got Tailgate Fever!
The feel of fall is in the air which means one thing: no, not pumpkin spice lattes -- football! And football means TAILGATING! With both college and professional football games suddenly usurping our schedules, there is almost always a reason to tailgate! Maybe your...
[Infographic]: Everyone’s Got Tailgate Fever!
The feel of fall is in the air which means one thing: no, not pumpkin spice lattes -- football! And football means TAILGATING! With both college and professional football games suddenly usurping our schedules, there is almost always a reason to tailgate! Maybe your...
Homes.com Launches Red, White, & BBQ Campaign, Promoting Family-Friendly and Affordable Backyard Getaways
For more media information: Ivette Faulkner/SYDNEY WEAVER-BEY The Zimmerman Agency • (850) 668-2222 ifaulkner@zimmerman.com SWEAVERBEY@zimmerman.com HOMES.COM LAUNCHES RED, WHITE & BBQ CAMPAIGN, PROMOTING FAMILY-FRIENDLY AND AFFORDABLE BACKYARD GETAWAYS...