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        Agent and Broker Advertising »

        Real estate agents and brokers, market your listings on to reach buyers and sellers in your area.

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        Capture leads and market your communities with native advertising options from

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        Many of today’s renters are tomorrow’s buyers! Property managers, get your foot in the door now by helping them find their next rental with

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        Moving takes more than a real estate agent and a mortgage professional; promote your business on

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        Discover how connects Mortgage professionals with more homebuyers.

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        Proven strategies from to fill your real estate sales pipeline with future business.

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        Systems and tools from that can help you convert your contacts into closed sales.

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        Everything you need to know to build a profitable real estate business from

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        Live Events » brings world-class training to your city or office with events as well as Local Lunch and Learn sessions.

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        Webinars » free webinars provide thousands of real estate professionals tools to turn those leads into closed deals.

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        Useful real estate business guides and consumer resources that you and your clients are sure to love.

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      • About Us

        About Us »

        The history and philosophy of, one of the top 5 real estate websites.

“Little companies always move faster. The big guy may have the corner on money but the little guy usually has the corner on creativity. Take some time to sit down and
figure out how your big rival is promoting their brand and plan something smarter and more creative for yours” says Barbara Corcoran of the Corcoran Group.

The best way for real estate professionals to set themselves apart from the next guy and successfully build your brand, is by owning the local market, leveraging social media, and using sophisticated marketing materials. With that, wants to give you these pointers to brand your business like the big dogs:

1)      “Own” your local market. Although it may sound like a broken record, we can’t stress enough the importance of establishing a presence throughout your local community. Not only is this where the majority of your business will be conducted, but the people within this locale are the most likely to become future clients. Start using local ads to target consumers searching for real estate related information in your area. Other helpful tools such as’s Neighborhood Envoy, illustrates your local expertise by showcasing a community’s amenities like school districts, shopping centers, demographics and other factors that influence their purchase decision.

2)      Social Media is kind of a big deal. No surprise here. Everyone uses social media and consumers are listening to what their friends and family are saying. In fact, the majority of homebuyers that we recently polled indicated that word of mouth recommendations were the greatest influence when selecting a real estate professional. Actively updating your pages, interacting with people  in your networks (commenting, sharing, liking etc.) and sharing client testimonials are among the most effective ways to maximize your online reputation using social media. To better manage your social activity try using Social Impact, this marketing solution saves valuable time by allowing you to manage all aspects of your social media presence from one central location. Social channels are you opportunity to foster relationships with people in your community, so be sure that you are sharing content that can benefit them.

3)      Don’t forget the essentials. From business cards to listing presentations, everything that will be seen by consumers needs to be representative of your brand. It’s important to create marketing materials that are unique, which is why the new Design Center is so valuable. Use this to create branded marketing resources that consumers will want to refer to and not just throw in the miscellaneous drawer (we all have one) with all the other business cards. While this may seem elementary, it’s the best way to stay top of mind next time they need any type of real estate assistance. Don’t forget about emails! Consumers prefer to be contacted by email and since mobile web is becoming the most popular way of accessing them, be sure they are formatted in a mobile friendly way.

Successfully creating a brands image doesn’t happen overnight. In fact, it will likely require a considerable amount of time and money but in the end it’s worth it! With that in mind,’s consumer resources allow you to customize materials for you to share with your networks. By staying current on trends, you’ll be the pack leader in the dog-eat-dog world that is cutting-edge marketing.